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This add-on is a real SEO booster for your site and can significantly change the way your page appears in search results. With the concrete5 add-on ‘structured data’ you have the possibility to deposit structured data into the source code of your page. The data is not visible for the page visitor, but can be read out by Google and other search engines. The structured data is stored in a JSON-LD file format.
In order to add structured data simply place the "structured data" block in an area of your choice. Select one of the templates provided and adjust the values from the template using the JSON editor which is integrated in the block. Once you're done, click on the "Add" button to save the changes and close the edit dialog. Repeat the process as often as you like for all the places on your page where you want to add structured data. Google will thank you!
The structured data markup can play an extremely important role in the search engine optimization. The usability can be greatly improved as users get a quick and clear overview of all the necessary information. Furthermore, rich snippets allow images to be displayed in search results. Some webmasters report that a rich snipper increases the click-through-rate by more than 30%, improving ranking and visibility.
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